Living well is the best revenge, meaning what?

There’s a well-known Hebrew saying: Living well is the best revenge. It’s often misunderstood, as if thriving were meant to provoke or diminish others. It isn’t. It’s moral. It’s strong. And in a world where envy, distortion, and takedowns are increasingly normalized, it may even be a responsibility—perhaps a calling—to stand well and live fully anyway.

Yes, living well can make some people angry. That discomfort, however, doesn’t mean you’re doing something wrong. It may mean you’re doing something right.

As de Balzac put it so piercingly: “How natural it is to destroy what we cannot possess, to deny what we do not understand, and to insult what we envy!” Modern psychology backs him up. A broad review of social comparison and envy confirms that comparing oneself to others is a common experience and can negatively affect well-being, especially when people focus on upward comparisons.

A striking illustration of this goes beyond humans. As I wrote in an earlier post, another study finds that a monkey will topple another monkey’s table of food if the first monkey thinks the second monkey got more. “This, of course, suggests that the roots of punishing envy are more deeply embedded in our psyches than we may know.” You can read more in my piece, What to Do About Envy.

But humans are also dimensionally different. We have choice, awareness, and the capacity to transcend base reactions. That’s where living well becomes both strategy and service.

Here are five practical ways to live well—deliberately, visibly, and without apology.

  1. Redefine “Revenge” as Resolve

Living well isn’t about outperforming someone who hurt you. It’s about resolve—the decision to stay oriented toward what strengthens you rather than what drains you. Research on well-being consistently shows that chronic resentment and rumination undermine both mental and physical health, while meaning-driven choices and forward focus support resilience and long-term vitality.

Practice: When resentment shows up, pause and ask: What would strengthen me right now? Then choose the action that builds capacity, clarity, and forward momentum—rather than one that keeps you tethered to old grievances.

  1. Stop Shrinking to Manage Other People’s Feelings

Many people—especially women and those in visible or leadership roles—learn to downplay success to avoid triggering envy or discomfort in others. But research shows that habitually silencing oneself in relationships and social settings is associated with increased anxiety, depression, and reduced well-being.

Envy doesn’t disappear when you shrink; it simply finds new targets. To be fair, shrinking can buy temporary quiet. But it does so at a cost. Over time, that tradeoff erodes energy, confidence, and contribution.

Envy isn’t neutralized by your silence. It just asks you to become smaller.

Practice: State your work and accomplishments plainly, without exaggeration or apology. Quiet confidence isn’t arrogance—it’s clarity.

  1. Live Well Publicly, Not Performatively

There’s a difference between living well for show and living well in truth. The former seeks validation, the latter models possibility. Research on behavioral modeling shows that people learn not only through instruction but by observing others’ actions and outcomes, a dynamic central to Bandura’s Social Learning Theory, which helps explain how visible positive behavior encourages healthier norms in groups.

Practice: Pick one visible habit that reflects your values—movement, learning, service, creativity—and keep it steady. Consistency speaks louder than explanations.

  1. Understand the Source of the Pushback

Not all criticism is envy—but envy often disguises itself as moral outrage or “concern.” When people feel threatened, they may reinterpret information in ways that protect their self-image or sense of identity rather than engaging openly with what’s actually being said. Recognizing this helps you respond wisely instead of defensively.

You don’t need to convince those who are invested in misunderstanding you.

Practice: Sort feedback into two buckets: useful signal and emotional noise. Respond only to the former.

  1. Treat Living Well as a Responsibility

If you have resilience, perspective, or the means to create a good life, hiding it doesn’t make the world fairer. It makes it poorer. Research on post-traumatic growth suggests that meaning-making and visible strength can help people orient toward hope after stress and hardship.

Living well—ethically, generously, and with spine—is not self-indulgence. It is contribution.

Practice: Ask “Who benefits when I stand strong and well?” Let that answer steady you when the pressure to dim yourself appears.

Living well won’t win you universal approval. It may provoke discomfort in those who feel exposed by steadiness, clarity, or joy. But shrinking yourself to avoid envy hands others authorship over your life—and quietly diminishes who you are and what you contribute.

Living well is not retaliation. It is resolve—the resolve to remain expansive rather than shrink, grounded rather than bitter, and open rather than hidden, secure in what is healthy and whole.

And in times like these, that resolve isn’t just admirable—it may just be what the moment demands.

Love, and Happy New Year,

Madelaine